Who are your Engaged Organisations?
Posted on 9th November 2012 - Comments
Every month there are a number of organisations that return to your website multiple times, often visiting many pages within each visit. Clusters of visits such as these from the same organisation are lost in traditional analytics, this is because individual organisations are not used as a metric to understand traffic.
Continue ReadingWhat You Need to Know About the New LinkedIn Company Page Design & Lead Generation
Posted on 24th Sep 2012 - Comments
Last month, we looked at how to create the perfect LinkedIn profile to generate leads. Once you have properly set up your personal / professional profile to help you generate leads for your business, you are ready to take the next step on LinkedIn and create your company page.
Continue ReadingCreating the Perfect LinkedIn Profile to Generate Leads
Posted on 21st Aug 2012 - Comments
When it comes to generating leads for your business, LinkedIn is the best network to turn to since it is specifically aimed towards professionals. In a study by HubSpot of 5,000 businesses, LinkedIn’s visitor-to-lead conversion was 2.74% - three times higher than Twitter (.69%) and Facebook (.77%) combined.
Continue ReadingCold Calling Tips - Go Warm!
Posted on 15th Aug 2012 - Comments
Cold calling is the act of telephoning someone who you don't know, to try and sell them something they don't necessarily want. Now that's an uphill battle. I know, I've tried it. I've also paid other people to do it for me. I don't do it any more though, because there's a better way.
Continue Reading13 Neuromarketing Lead Generation Tactics and One That Isn't.
Posted on 3rd Aug 2012 - Comments
Human behaviour can be influenced by a whole range of common psychological quirks. Perception of scarcity, the herd effect, reciprocation and personalisation, all lend themselves to techniques for marketing optimisation and lead generation.
Continue ReadingNurturing Leads with Live Chat
Posted on 29th Jun 2012 - Comments
Combining real-time analytics alerts with website chat can give you the edge and put you in touch with hot prospects when they are on your website and actively engaged with you.
Continue ReadingManaging Lead Streams
Posted on 21st Mar 2012 - Comments
Jumplead uses 'Streams' to organise leads, there are a couple of default Streams, one called 'All Prospects' for all of the prospects and one called 'Visitors' for, you've guessed it, visitors (visits not identified as a business).
Continue ReadingJumplead in the Cloud
Posted on 15th Feb 2012 - Comments
We've moved Jumplead to Amazon Web Services (AWS) as part of our scaling strategy.
Continue ReadingFiltering leads by region with Groups
Posted on 25th Nov 2011 - Comments
Here's how to filter incoming leads by region using Groups. What we're going to do is create a new Group and give it a region, then we'll assign that group to a user to make it appear on their incoming leads page.
Continue ReadingImprove your lead filtering with a blocklist
Posted on 11th Jul 2011 - Comments
How to use lead filtering to improve the quality of the leads that are generated by Jumplead for your business.
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